The brand's philosophy

Beauty starts from the inside, it's an attitude and a healthy diet.

"We believe in makeup that makes a woman look and feel like herself. It's makeup that helps her feel fresher and more confident.

It could be a really nude look, it could be a smokey eye with false lashes or it could be a bright red lip. Natural makeup is makeup that fits a woman's comfort zone and that is suited to her individual style."

*Charles Gilman